Wednesday, June 11, 2014

American Media Madness - Cable & Network News Ratings


Cable News

Fox News was rocked by an 8.0 mega quake the first week of June when the newest prime time host, Megyn Kelly, knocked the brash, cheeky and ever impertinent Bill O'Rielly off his prime time perch when she beat him in the key news demo, adults 25-54 for the week.  While O'Rielly remained #1 in total viewers with over 2.5 million Kelly was barely behind with over 2.4 million.

The two Fox powerhouses with Hannity at #3 and Greta Van Sustern helped Fox take 9 of the top 10 cable news shows for the week.  No hosted news show by MSNBC, CNBC or CNN made the top ten, just a special by CNBC, Shark Tank, and CNN's 1960s documentary.

CNN news continued it's troubles with the lowest key market ratings in 14 years. Second place MSNBC continued to be clobbered by Fox even as cable viewership continues to decline.  In virtually every time slot from Morning Joe to Chris Matthews, Chris Hayes and Rachel Maddow in prime time Fox leads with 3 to 5 times the MSNBC audience.    

Network News

At the network level NBC's Nightly News with Brian Williams remained first with 8.1 million viewers while ABC's World News with Diane Sawyer averaged 7.3 million and CBS's Evening News with Scott Pelley pulled 6.0 million viewers.

Morning shows continued to be dominated by ABC's Good Morning America with 5.5 million viewers followed by NBC's Today at 4.77 million and CBS's This Morning at 2.9 million.

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