When we open the envelope and announce the winner why is it the entertainer has to become a politician, a special interest advocate, or try to create personal attention for their own career? If they choose the latter, it is usually through the use of provocative techniques.
Whatever the point, they are constantly driving down the number of people watching the shows and a trend that started a decade ago seems to be well established.
Why are winners not able to be humble and thank their fans and those helping them in their career? The last thing anyone wants to hear is some millionaire entertainer telling us what is in our best interests, or what is wrong with the world we live in.
If I want to watch a political sideshow, there are much better, and more informed sources than the singer or actor who spends most of their life living other people's lives on screen or stage. Political rants come from all types on the award shows and the hypocritical speeches often are lost in the reputation and actions of the speaker.
Note to nominees - you are not me, you are an entertainer. Stick to entertaining, that gives you the big bucks to stand on your soapbox and preach to the masses. A handful of entertainers actually do spend some time the rest of the year helping legitimate causes but they are few and far between.
Here is what the news media has to say about the award show ratings this past year.
Grammys Ratings Woes Worse Than They
Appear: A Bad Sign for Oscars?
TV Ratings: Grammy Awards Hit All-Time Low
in Key Demo
Sharp drop
in ratings for Grammy Awards this year
The television
audience for Bruno Mars' dominating night at the Grammy Awards was
a sparser one than music's big night has seen for nearly a decade, and a steep
decline of 24 percent from the program a year earlier.
The Nielsen company estimated Monday that 19.8 million people
watched the Grammys, compared to 26.1 million last year. It was the Grammys'
smallest audience since 19 million watched in 2009.
The viewership decline was notable
compared to other awards shows recently. The most recent Golden Globes and
Oscars telecasts were down 4 percent from the previous year, while last
September's Emmys viewership was roughly the same as the year before, Nielsen
said.
Grammy viewership has generally been between 20 and 30 million
this past decade, from a high of 39.9 million people who watched in 2012, when
the awards took place shortly after Whitney Houston's death.
TV Ratings: Oscars Drop to 32.9M Viewers, Telecast Takes a Bigger Hit
With Younger Set
After initial indicators had Sunday's lengthy
show off from 2016, time-zone adjusted tallies give this year's Oscars an
average 32.9 million viewers. That marks a 4 percent drop in viewership from
the prior. Early stats had the show averaging an overnight 22.4 rating among
metered market households. (Last year's outing saw its overnight score, a 23.4
rating, ultimately translate to 34.4 million viewers.) In the key demo of
adults 18-49, this year's show averaged a 9.1 rating — off a more dramatic 14
percent from the 2016 telecast, which averaged a 10.5 rating among the
advertiser-favored viewers.
NBC's telecast of Golden Globe Awards draws 19 million
viewers, down 5% from last year
On a night when politics nearly overshadowed show
business, NBC's telecast of Golden Globes Awards was watched by 19 million
viewers on Sunday, a 5% decline from 2017.
But this year's show saw an 11% year-to-year
decline in the 18-to-49 age group that advertisers covet most.
Emmys ratings sink to all-time low of 11.3 million viewers
The show, hosted by Jimmy Kimmel for ABC, fell 5% from last year’s broadcast and 22% in the key
demo of adults aged 18-49.
The 2018 Grammy Awards Was a
Tone-Deaf, Out-of-Touch Mess
